Reviews decide who gets picked before anyone picks up the phone.
Customers check Google before they check your website. A rating that has gone quiet for months costs you bookings you never hear about. Gwavro keeps new reviews landing every week, automatically.
of people read reviews before choosing a local business
Source: BrightLocal Consumer Review Survey
Rating threshold
68% of consumers need 4 stars or more (BrightLocal 2026).
Local pack factors
Local SEO experts rank review recency and steady flow among the top 14 local-pack factors (Whitespark).
Recent reviews
74% of consumers only consider reviews from the last 3 months (BrightLocal 2026).
Review freshness
Weeks matter more than totals.
An old five-star rating reads as a closed sign.
People check the date on your last review, not just the average. A strong rating built two years ago and gone quiet since looks abandoned next to a competitor whose reviews keep arriving every week, even if that competitor's average is lower.
That's the entire job Gwavro does: one text, sent the moment someone pays, so the flow of fresh reviews never stops.
Keep the reviews coming, without chasing anyone.
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